Let me tell you a secret: recycling is so last season. The new big trend in sustainable fashion is “upcycling”, which finds itself as the green-to-glam idea starting with the letter U. Upcycling means not just reusing something, but actually making it better by adding value. In other words, it is worth more in its … Continue reading
This week’s letter is T, and we are talking sustainable textiles! The subject is both timely and serendipitous, as I have just written my first piece for the Ethical Fashion Forum’s SOURCE Intelligence Magazine on this very topic! Titled ‘The Fab Five: Fabrics That Help You Cut Your Environmental Footprint‘, it is an interview with … Continue reading
OK, we are down to letter S in the green-to-glam ideas from A to Z challenge, and this week’s article is dedicated to style, as opposed to fashion. By its very essence, fashion is transitory, while style is timeless. Have you ever heard of anyone or anything being “out of style”? This is why choosing … Continue reading
It’s no big secret that Russian girls love fashion. In particular über-brands, sky-high heels and lots of makeup. Whenever I go back to Moscow, where I was born, I always feel slightly underdressed compared to the city girls. But is there room for sustainability in Russia’s growing appetite for fashion? This is the subject of … Continue reading
The key in the quest for green-and-glam fashion is to choose quality over quantity. This is the underpinning of the “slow fashion” concept, as opposed to the throw-away “fast fashion” mindset. That’s why the “quality vs. quantity” dilemma finds itself as the topic of this week’s article dealing with the letter “Q”. In Marie Curie-like fashion, … Continue reading
This week’s green-and-glam idea starting with “P” is dedicated to the pioneers of sustainable fashion. Well before “eco-“, “ethical” and “conscious” fashion became du jour, they were blazing the trail, pushing the boundaries and teaching us some important lessons on how to bring desirable and sustainable together. For this article, I profile three such pioneers, … Continue reading
With this week’s letter being “O”, it is hard to avoid talking about all things organic. Since a lot has already been written on this topic, I have chosen to look at the kind of lessons the beauty & fashion industry can learn from the organic food movement, at the same time separating facts from … Continue reading
My maiden post The Green Stilettos Have Landed asked the big question in the quest for harmony between fashion and sustainability: are the industry and consumers ready for it? After this week, I am slightly more inclined to answer affirmatively. Hence the theme for this week’s blog post dedicated to letter “N”: something NEW. There is … Continue reading
It is Mothers’ Day in the UK, which makes for a perfect occasion to celebrate motherhood, green-and-glam style. Many women first turn to eco-fashion when they become pregnant. Naturally, we all want the best for our baby, so we opt for organic food, avoid pollution, and so on. Eco-fashion is all about wholesomeness and earthliness … Continue reading
Ok, we’ve finished the hors-d’oeuvres and the entrée, and we’re sinking our teeth into the main course! When I started this blog on green-to-glam ideas from A to Z, I never thought I would get beyond A, B and C. But here we are, half-way through the alphabet and onto letter “L”, which deals with … Continue reading
green stilettos 